This course is designed to help businesses market their services through Facebook and grow their customer base. It consists of 5 core units, each focusing on different aspects of Facebook marketing, from setting up accounts to running successful ad campaigns.
What You Will Learn:
- The fundamentals of marketing and digital marketing.
- Why Facebook is an essential platform for businesses.
- Step-by-step instructions to create professional emails and your first Facebook ads.
- How to set up a Facebook business page and custom audiences.
- The types of Facebook ads and how to choose the best one for your needs.
- Creating Facebook business groups and growing business accounts for free.
Requirements:
The course is designed for various types of learners, including:
- Business owners
- Freelancers
- Marketers
- Influencers
- Advertisers
Units Breakdown:
- Course Introduction:
- Understanding marketing and digital marketing.
- The benefits and types of digital marketing.
- Which Social Media is Most Successful?
- Growing your business with Facebook.
- Understanding the types and benefits of Facebook ads.
- Benefits of Professional Email for Business:
- Setting up professional emails, linking them to Facebook, and customizing Facebook pages.
- Facebook Page Details:
- Adding and managing details like addresses and phone numbers.
- Using tools like Canva for Facebook page designs.
- Accepted Payment Options for Meta Ads:
- Working with Ads Manager, setting payment methods, and managing ad placements.
This course is a comprehensive guide for individuals looking to master Facebook Ads and marketing strategies.
Gelle Bashir