This course is designed to help businesses market their services through Facebook and grow their customer base. It consists of 5 core units, each focusing on different aspects of Facebook marketing, from setting up accounts to running successful ad campaigns.
What You Will Learn:
- The fundamentals of marketing and digital marketing.
- Why Facebook is an essential platform for businesses.
- Step-by-step instructions to create professional emails and your first Facebook ads.
- How to set up a Facebook business page and custom audiences.
- The types of Facebook ads and how to choose the best one for your needs.
- Creating Facebook business groups and growing business accounts for free.
Requirements:
The course is designed for various types of learners, including:
- Business owners
- Freelancers
- Marketers
- Influencers
- Advertisers
Units Breakdown:
- Course Introduction:
- Understanding marketing and digital marketing.
- The benefits and types of digital marketing.
- Which Social Media is Most Successful?
- Growing your business with Facebook.
- Understanding the types and benefits of Facebook ads.
- Benefits of Professional Email for Business:
- Setting up professional emails, linking them to Facebook, and customizing Facebook pages.
- Facebook Page Details:
- Adding and managing details like addresses and phone numbers.
- Using tools like Canva for Facebook page designs.
- Accepted Payment Options for Meta Ads:
- Working with Ads Manager, setting payment methods, and managing ad placements.
This course is a comprehensive guide for individuals looking to master Facebook Ads and marketing strategies.
Course Content
Unit 1. Course introduction
Unit 2. which social media is most successful?
Unit 3. Benefits of professional email for business
Gelle Bashir